OFFF DACH 2022 – Camouflage

‘Fake it ’till you make it’, some say. ‘Pretend and invent’, ‘copy and paste’. The idea: By dressing like, speaking like or acting like others, we will ultimately find the confidence to do our own thing. The problem: If we imitate for too long, we run the risk of losing our own identity. The best designers find the right balance between imitation and origination. At the OFFF DACH 2022—“Camouflage”, we will bring together the best designers from East and West to discuss what we can learn while imitating and copying.