OFFF Festival

3. November 2022

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‘Fake it ’till you make it’, some say. ‘Pretend and invent’, ‘copy and paste’. The idea: By dressing like, speaking like or acting like others, we will ultimately find the confidence to do our own thing. The problem: If we imitate for too long, if we copy too much, we run the risk of losing our own identity. That’s why every Instagram account looks exactly the same. But with an ongoing war in Europe and with millions under attack, the strategy fulfills another purpose altogether: Protection. Taken from the animal world, camouflage is often the best way to survive in extreme circumstances.

But what does great design have to do with any of this? Well, the best designers find the right balance between imitation and origination. They do their own thing, while not being afraid to draw on what others have already created. And they know that sometimes, imitation can literally save lives. At the OFFF DACH 2022—“Camouflage”, we will bring together the best designers from East and West to discuss what we can learn while imitating and copying. And we will ask them why it’s sometimes necessary to hide – even if it’s in plain sight.

Join us on November 3, 2022 live on offf.media!

OFFF SPEAKERS 2021

Mucho

DESIGN STUDIO

Supero

GRAPHIC DESIGN AGENCY

Rachel Denti

GRAPHIC DESIGNER & ILLUSTRATOR

Tina Touli

COMMUNICATION DESIGNER

Usted

DESIGN STUDIO

Craig Black

INDEPENDANT DESIGNER

KR8 bureau

CREATIVE AGENCY

Hyperfocus

DESIGN STUDIO

Studio Elastik & Katalin Hanappi

VISUAL COMMUNICATION STUDIO

Responsive Spaces

STUDIO FOR DESIGN AND TECHNOLOGY

Carolin Wanitzek

INSTALLATION ARTIST

Bildwerk

INTERDISCIPLINARY STUDIO

OFFF Daily

Bildwerk

OFFF TALK Vienna INTERDISCIPLINARY STUDIO

BILDWERK is an interdisciplinary studio in the heart of Vienna that combines visual art, interaction design and cutting-edge technologies to create clever, multimedia experiences. They bring digital ideas to life for clients who want to present themselves in innovative ways in all industries ranging from culture and the arts as well as the public sector. Making use of their vast network, the team at BILDWERK create holistic and sensual worlds for exhibitions, trade fairs, events and public spaces.